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LINKEDIN

LinkedIn is the largest professional b2b (business-to-business) social network, connecting business people and companies worldwide. Individuals and companies can create their profile and share information about their experience, achievements, projects and other activities related to their work.

LinkedIn can be an extremely valuable portal for companies, as it allows them to present themselves to the professional public and connect with potential customers or business partners. By being present on LinkedIn, companies can improve their visibility, expand their network and acquire new customers. At the same time, they can also search for potential candidates for their job openings and network with other companies in the same industry.

Vsi.si offers a wide range of services related to LinkedIn, which will help you use its potential and achieve your goals. Our digital marketing expert team will help you create and optimize your LinkedIn business profile, including drafting a post and a content strategy that will target your target audience.

Vsi.si can also help you implement advertising campaigns on LinkedIn, which will allow you to reach a wider audience and acquire new customers. Our experts will help you choose the right target groups, prepare effective ads and monitor the success of the campaign.

Contact us if you want to take advantage of all the benefits that LinkedIn has to offer. Our experts will be happy to help you choose the right services and suggest a strategy adapted to your needs.

Building a LinkedIn brand

If you are looking for a way to improve your presence on LinkedIn, Vsi.si is the right choice for you. Our digital marketing expert team will help you achieve the desired results with our services, specifically designed to optimize your LinkedIn profile. Our competitive advantages are our expertize, as well as the knowledge and experience we bring to the table.

Contact us to improve your LinkedIn profile.

FREQUENTLY ASKED QUESTIONS

LinkedIn is aimed at business users, companies and professionals in all industries, who want to expand their network of contacts, improve their professional profile and increase their online visibility. This social network differs from Facebook, Instagram or TikTok in the fact that it mainly focuses on business and career-related topics, featuring discussions limited to those subjects.

Advertising on LinkedIn can be a great opportunity to increase the company visibility, improve the sales and gain new business opportunities. LinkedIn enables targeted advertising, based on user data about their jobs, industry branches, location and other demographic data, thus helping the ads reach the right audience. However, companies should note that direct selling is not the primary goal of LinkedIn, as this network is focused on raising visibility and on business networking.

LinkedIn features various ad types, among them sponsored content ads, sponsored messaging ads (formerly InMail ads), dynamic ads and text ads. The sponsored content ads appear in the target audience’s news feed and can contain elements of text, images, videos or links. The sponsored message ads are messages that users receive directly in their LinkedIn inbox. The dynamic ads appear on the right side of the LinkedIn feed. They are personalized and shown to the target audience based on their profile data.

If you do not want to advertise on LinkedIn, you can still increase your company’s visibility by using this social network strategically. You can achieve this by regularly publishing relevant and interesting content, by actively participating in user groups, connecting with other users and improving your professional profile.

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